Posts tagged iPhone
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“ Apple isn’t going to make a new form factor just for the sake of newness itself — they make changes only if the changes make things decidedly better. … Apple pursues timeless style, not fleeting trendiness. This iPhone design might be like that of the Porsche 911 — a distinctive, iconic, timeless, instantly-recognizable representation of the product’s brand itself.”
No one explains Apple strategy as well as Gruber.