Posts tagged scripts
It’s been fun watching Martina Flor’s Supernova script develop over the last year. Today it exploded at Typotheque where it was given the foundry’s typically thorough documentation. This charming illustration from the article explains that scripts rarely have extended families like text typefaces do.
Chromeography Exhibition: The Logo
She managed to balance the flowing style of her natural freehand lettering with the more mechanical nature of mid-century emblems cut from metal. It clearly references several decades of classic automotive brightwork without leaning too heavily on any one example or era. The allusions are obvious yet the mark is completely original. This thing really could exist on a car or refrigerator made anytime between 1930 and 1965.
Two objects — one for the title wall (on Laura’s Bel Air silhouette) and one for the window — were milled with a slightly angled bevel and sprayed with a chromesque coating.
More photos of the show later, but for now it’s best seen in person.
Thanks to Rob Keller of Mota Italic for these photos.
Kalmine pain reliever ad, Italy 1951.
“against neuralgia(?), headaches, colds, flu, toothaches”
From the Epoca archives.
Sudtipos is sure to have another hit with the new Storefront typeface, which reminds me a bit of one of my favorite signs: The Berghoff in Chicago. I hope my friend Alejandro Paul won’t mind a little dig, but I think there are some curves here and there that aren’t as smooth as they could be (see the ‘ho’ connection). Still, Ale is in a class of his own with these kinds of novelty script fonts.
That mark above the ‘u’ is not an umlaut (ü). As Florian Hardwig explains:
The u hook was a common means in German handwriting and was indispensable with the zigzag style of Kurrentschrift. It has survived in some more contemporary (script) lettering styles.
Related and confusing: the habit of putting a (straight) bar on the ‘n’, to denote a double ‘n’.